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100% PCR mascara packaging

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Made in Albéa Tips Studio, Italy

Albéa innovates with 100% post-consumer recycled mascara packaging. 


Addressing cosmetic brands and consumers’ aspirations for sustainable packaging, and in line with circular economy principles – Reduce, Reuse & Recycle – Albéa is now ready to manufacture 100% HDPE PCR mascara brushes.


Made in Albéa Tips Studio in Bottanuco, Italy, our global center of expertise for applicators, these 100% recycled mascara brushes offer extra-volume and definition, for a captivating eye make-up look. On our way to creating more 100% recycled packaging, teams at Albéa are proud to offer bottles, caps and now mascara brushes, all in post-consumer recycled materials. 

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