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Fragrance innovation summit paris 2018

2018 Fragrance Innovation Summit

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Albéa at the 2018 Fragrance Innovation Summit

Etienne Brière, Innovation Cell Manager at Albéa, presented the Internet of Beauty and its application to Fragrance during the Fragrance Innovation Summit which was held in Paris in October.

Experts talked about connected packaging and more: trends of fragrance layering and customization, opportunities linked to the Big Data but also upcycling and sustainable development for the Luxury industry were explored.

Albéa took part in discussions on new fragrance application gestures and associated packaging such as cushion, gel pens and compact perfume.  

Albéa Innovation Cell Etienne Briere